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Case Study

Alankrit

01

Case Study

Alankrit Weaves

Alankrit Weaves is a luxury clothing brand that celebrates the richness of Indian handlooms. Known for exquisite sarees, suits, and dupattas, the brand brings timeless craftsmanship into contemporary fashion. Each piece is designed to reflect elegance, tradition, and artistry.

Industry

E-Commerce

Year

July, 2024

Services

Digital Marketing

Alankrit Weaves blends heritage with modern design, offering premium handcrafted collections for discerning customers worldwide. With a passion for preserving traditional weaving techniques, the brand works closely with artisans to create products that tell stories of culture and craftsmanship. By combining authenticity with style, Alankrit Weaves has carved a niche in the luxury fashion market, appealing to those who value exclusivity and quality. Their vision is to bring Indian textiles to global wardrobes while empowering local weavers.

Key Information:

Industry: Luxury Handloom Clothing
Product: Sarees, Suits, Dupattas, and Ethnic Wear
Target Market: Luxury fashion buyers in India and overseas
Approach: Tradition-rich, handcrafted, and design-forward collections

To elevate Alankrit Weaves’ digital presence, we designed and executed a comprehensive marketing strategy:

Website Development – Built a sleek, user-friendly e-commerce website to showcase collections and enable seamless shopping.

Social Media Marketing – Curated visually rich campaigns highlighting craftsmanship, product launches, and brand stories.

SEO – Optimized the website with targeted keywords to improve search visibility and organic reach.

Content Marketing – Developed storytelling-driven blogs and campaigns to strengthen brand identity and engage fashion audiences. Graphic Designing – Created premium creatives and visuals that reflect the elegance and luxury of the brand.

Our Impact

Through digital storytelling and design-driven strategies, Glim Media helped Alankrit Weaves expand its brand presence online. The website attracted more customers, social media engagement grew consistently, and SEO ensured greater discoverability. Together, these efforts positioned Alankrit Weaves as a go-to brand for luxury handloom fashion lovers.

We're a creative digital marketing agency that works with brands across India and around the world.

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